Bulletin.
Formats types and sizes
Large FormatBulletin (static)14x48 feet.
What Are Bulletin Billboards?
Bulletin billboards are one of the most recognised and widely used outdoor advertising (OOH) formats in the United States and Australia.
Typically sized around 14' x 48' (or equivalent in local markets), Bulletins offer large-format, elevated visibility across major highways, commuter routes, and high-traffic urban corridors.
Designed to deliver strong reach and daily impressions, Bulletin billboards are ideal for businesses seeking broad awareness, consistent visibility, and impactful message delivery.
Features
Large-format visibility at major commuter routes. Bulletins dominate key travel paths where your audience is already concentrated.
Strong reach and frequency. Ideal for campaigns that rely on repeated daily exposure.
Effective for both local and national advertisers. Bulletins scale easily, add, remove, or shift locations based on campaign needs.
High dwell time in slow-moving traffic zones. Perfect for reinforcing branding, offers, or directional messages.
How do I set up artwork forStatic Bulletins?
Standard Bulletin setup 1/2” = 1’ scale of final print size.
Setup live area artwork at 7" (h) x 24" (w) @ 300ppi
Setup overall area artwork at 7.5" (h) x 24.5" (w) @ 300ppi
Bulletin Specs
Choosing the Right Format
Selecting the appropriate billboard format depends on various factors, including campaign objectives, target audience, budget, and desired reach.
here's a quick guide:
- National reach: Bulletins and digital billboards along highways.
- Regional Focus: Posters in suburban and urban areas.
- Local Engagement: Junior posters and wallscapes in neighborhoods.
- High-Impact Branding: Spectaculars in iconic locations.
